Our own Melissa Mackey participated in the Facebook Rockstars panel at the Search Engine Strategies Expo in Chicago this week. Fluency participated to discuss best practices behind the success of Travel Michigan’s Facebook Fan presence which has a community of over 20,000 fans.
Panel participants tackled topics such as:
- How to define success for social media efforts
- The best way to “tastefully” engage your Facebook audience
- A few “ninja” tricks for configuring your profile and pages
- How to keep tabs on your reputation and achieve true brand integration
- And more…
If you weren’t there, you can check out the highlights here