Facebook for Work, God View and Detekt | This Week in Social Media

Facebook for WorkProfessional Facebook?

It looks like Facebook may be looking to dethrone LinkedIn as the main social network used by business professionals. A new tool from Facebook called “Facebook at Work” will, essentially, work as a social network and allow employees to work together in groups, messaging and a news feed. This is similar to what LinkedIn, Google and Microsoft already have available.

Facebook says nearly 8,000 of its employees are already using the new tool and, at this time, it does not appear that ads will come into play with this more workplace-based tool. There are few details being confirmed at this time about Facebook at Work, but we’ll let you know if anything develops.

God View

In a surprising report this week, Buzzfeed claims it learned that a tool called “God View” used by Uber executives allows them to track both vehicles and customers. While not available at a basic consumer level, Buzzfeed claims the tool is widely used on a corporate level.

Strangely, the Buzzfeed reporter says upon arriving at a meeting with one of Uber’s top executives she was told he had been waiting for her and pointed how he was tracking her ride to their meeting. While it makes sense for some accountability for an app like Uber, tracking without permission by using a tool called “God View” is raising some red flags in the online community.

Taking back privacy

Speaking of tracking…In lieu of recent revelations of surveillance and cyberespionage programs, a new tool is allowing you to fight back against surveillance malware. Detekt, scans a computer for the types of programs that have been used to target journalists and political activists. The app was released by a coalition of human rights organizations with the goal of informing people when they’ve been hacked and are being monitored.

Don’t think of it as a clean bill of health if you use it to scan your machine and it comes back empty handed – Detekt does not promise to be 100% effective and is merely a good starting point in the battle for privacy. It’s worth noting that Detekt will only detect some surveillance malware; not remove it. If you find something on your machine the best course of action is to seek expert help.